Hands up if you have email overload? I think it’s safe to assume that almost everyone does. And it’s impossible to ignore the mountains of emails that pile up in our inboxes daily. We probably spend more time deleting them than reading them. Then there’s the information overload on the internet. Sure we read a [...] Read more »
What does your business card say about you?
In today’s digital age, you wouldn’t think that a ‘proper’ business card would have much real purpose or meaning, would you? You’d think people would just use their new advanced smartphone to look you up, that’s what Google is for – right? But believe it or not, business cards are still best tools in your [...] Read more »
Printed materials to be inspired by
This month, rather than write lots of words on our blog, we thought you might like to be inspired by some of the great print materials that we’ve come across – think of it as a bit of Absolute mind candy. Not only are these a joy to look at, but the reason why they [...] Read more »
Printing – more than just technology
I was reading the other day about 3D printing and how it’s going to change the world of production as we know it. But 3D printingwon’t just change production of printed materials like brochures, marketing materials or business cards, rather it will change where and how other goods like car parts and other goods are [...] Read more »
Quality printing – can it really make a difference to brand reputation?
You may be surprised to realise just how easy it is to lose the great reputation you’ve spent years building or the one you’re hoping to build before you start. In the past, a business person’s worth was all but measured in the weight of the paper stock of their business card. Don’t laugh, not [...] Read more »
Gaining customer traction by being different
In a cluttered market, being different is often useful to gain that extra bit of customer traction. BUT! There is good different and no so good different. This week a client came to us and asked about creating a Christmas postcard for her to send out in place of Christmas cards. The fact that she [...] Read more »